Dastkar is a not-for-profit organisation operating in the space of crafts revival since the past 38 years. Its contribution towards the craft sector has been pivotal, and engaging with them on account of product development and communication design gave me an insight into developing promotional materialsthat evoke emotions while delivering informational content as well.
As a part of my practice, I shot, edited and published number of videos that reflect the practice of Indian Crafts, engaging with craftspeople directly and understanding their relationship with their crafts.
All videos are shot on a combination of iPhone 7 and Nikon D3100 | All videos are edited on Adobe Premiere Pro & iMovie
artisan support fund | covid 19 lockdown
Social Media Content Creation for the promotion of Artisan Support Fund set up to benefit the craftsmen affected by COVID-19 lockdown.
Mamuni Chitrakar - A Patua Painter's Tale
Mamuni was welcomed at Dastkar as a painter who would be helping us with our Display and Decor for the upcoming Monsoon mela. The video has been recorded during a fun, chatty, and scintillating conversation with her.
Anando Malakar is an Image maker who resides by the roads of Delhi and creates idols for religious ceremonies using mud, straw and other natural materials. We seeked him to create a 9-foot avtar of Vishnu - Matsya, the Fish God, who, as per Hindu mythology, is believed to have saved the earthly existence from a great deluge.
in conversation with artisan designers from kutch
At Dastkar Design Fair 2020, about 10 artisans who enrolled themselves for Design education talk about what Design means to them, what drove them to be a part of the craft sector, and what future do they see through Design intervention in crafts.